Small Idea, Big Impact —
You could win $200 Cash Prize!
Dear T&T Family,
As you are aware, President Trump recently put a 25% tariff on goods imported from Canada, initiating the beginning of a trade war. Although we have been bracing for it already, there are still many unknowns ahead of us. I know many of you are also feeling the anxiety, both at work and as Canadian consumers.
As a business operating and importing from both sides of the border, we are no doubt impacted by a trade war. Fortunately, we have a very diverse supplier base, which makes us less exposed than our competitors. As times get tough, this is our chance to be there for our customers. We will double down on delivering Great Value for Money and continue to be a destination to bring food for comfort and joy.
Be the Best We Can Be is a core value at T&T. In times of uncertainty, we have an opportunity to make a difference. Small ideas can lead to big impacts, and I know many of you have great ideas that can help us be even better. For example, last year, a simple idea—stopping printing on the back of receipts—saved us $60K annually!
To keep the momentum going, we're launching the Small Idea, Big Impact contest for store colleagues. Share your ideas that can make a difference! Submit them to your Store Administrator using the proposal forms available in the lunchroom and office. The contest will run from April 1st to September 30th, 2025, with a $200 cash prize for every idea that is implemented in all 38 T&T stores.
Details will be shared through WeChat, and I encourage everyone to participate.
I know times are uncertain, but T&T has weathered challenges before – from the pandemic to supply chain disruptions. Our Winning Team and Winning Culture have always found a way to thrive. We are experts in international trade, and we have a strong team. Together we’ll come out of this stronger than before.
Tina Lee
CEO
Attentive service delivered with warmth
(Bellevue store) Store Admin Dept. Pinky Chan
Each time a customer gets to Kelly's cashier counter, you can always hear her greeting them warmly, "Hello, how are you? Do you have a T&T membership card? Did you need any help signing up for it?" And after the transaction is complete, she always takes the initiative to help bag the groceries, ensuring a smooth and thoughtful service experience for every customer.
Kelly always greets each customer with warmth and a smile, creating a welcoming and friendly atmosphere. Her attentiveness and care were particularly evident on one memorable occasion.
One day, an elderly customer appeared anxious as he tried to take out his wallet with trembling hands. When Kelly saw this, she said, "Take your time, there’s no need to rush," and stepped forward to help organize the heavier items and count the change. After the transaction, she thoughtfully placed the bags into his shopping cart. Her kindness deeply touched the elderly customer, who tightly grasped her hand and thanked her repeatedly.
"These are actually just the fundamentals in the service industry, but when customers thank me with such sincerity, it really touches my heart," Kelly adds that it is precisely these moments of appreciation that serves as her greatest motivation.
When speaking about her work at T&T, she beams with pride, "This is like my second home, filled with warmth and a sense of belonging. I love this job, and hope I can spread this joy to my colleagues and customers." She believes that when each colleague is passionate and delivers outstanding service, they can truly embody the company's values of "Customers is #1", "Work-life happy", collectively contributing to our reputation, "It is great to have T&T"!
Meeting is destiny, working together is a blessing
(Harvest Hill store) Bakery Dept. Bu Jun
In a highly competitive business environment, each colleagues' effort is the foundation of the store's growth, each of them shining like brilliant stars in their respective roles.
Lina from the HH store is precisely the kind of driving force that propels success. She is responsible for managing advertising and daily customer service on the store's three major platforms— WeChat, Little Red Book and Facebook. Knowing the value of her role, she requires no supervision from the department head, rather, she relies on her keen insight and logical thinking to accurately pinpoint the core of any issue. She believes that customers are the company's lifeline, and that the company's success is closely tied to meeting customer needs. Because of this, she resolves issues through effective communication, finding solutions that benefit both the company and customers, ensuring a win-win outcome when it comes to customer satisfaction and business performance.
During the Lunar New Year Fortune Drawing event at the Harvest Hill store on January 25, Lina played an active role in organizing the event, thoughtfully planning every single detail to ensure everything ran smoothly. On the day of the event, her calm, composed demeanor, combined with her strong adaptability, ensured everything went flawlessly. Her eloquence, confidence and precise control of the pacing of the event helped create a lively yet orderly atmosphere, allowing every participant to immerse themselves in the joyful and festive spirit.
A colleague like Lina is the driving force behind the store's growth, a guardian of the company's culture and an invaluable asset. We believe Lina will continue to create significant value for the company and contribute to even greater successes in the future!
Refrain from using foul language
HR Dept.
Recently, there have been multiple incidents at the store where colleagues have used foul language, cursing at each other over disagreements or minor dissatisfaction. Some cursed at each other in person, others on WeChat groups, and some muttered insults while claiming they're not directed at anyone.
This foul language will inevitably harm the targeted colleagues and negatively affect the entire workplace. The company has already taken disciplinary action against those involved, based on the severity of their behavior.
Some may think that using a curse word or two is harmless or just a habit that's hard to break. But if you consider it from another perspective, if someone curses while you're just going about your work, would you still be able to remain calm and happy? Our company is committed to creating a respectful, people-first environment. We ask all colleagues to communicate properly when upset, as resorting to foul language is never the right approach.
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